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Facing the current situation, what preparations can PCBA foreign traders make?

2022-11-30   

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Domestic epidemics are repeated, foreign epidemics continue to be serious, Russia-Ukraine conflicts, rising crude oil prices lead to increased transportation costs, chips are in short supply …Under the influence of various reasons, compared with last year, this year's orders have dropped sharply. As aPCBAsForeign trade salesmen in the industry, what preparations should we make in the face of such a situation?

1.Organize products and update product information: on the foreign trade export network promotion platform (such asAliInternational, made in China, etc.) Updating products is one of the duties of foreign trade salesmen. Only by maintaining the activity of products and maintaining "freshness" can they get more inquiries. When they are busy at work, salesmen may not be able to send product information in time to reach Update status of platform products. During this period, the company's product information can be sorted out, and updated information is updated in a timely manner if necessary;

2.Optimize the company's official website: the company's official website is the company's online facade, especially for companies that do foreign trade exports, under the influence of the epidemic, customers cannot visit the factory in China, and cannot see the physical status of the supplier, so they can only pass online Official website to judge, so the maintenance and optimization of the company's official website is particularly important;

3.Organize customer information and investigate customer background: Usually we may have many customers with incomplete information, and some customers have even changed their contact information and we have not obtained the latest customer contact information in time. We can take advantage of this relatively free time, Do a good background check on customers and classify them;

4.Collect new customer information: In addition to inquiries from various foreign trade platforms, the source of new customers can also be searched through search sites such as Google. Salesmen who are usually busy with business work may not have much time to If you spend searching for customers, you can just use this relatively free time to search for new customer information;

5.Create more development letter and email reply templates: for customers in different countries and different situations, you can edit more developed templates and templates for responding to various emails from customers, so as to facilitate the recovery of busy work;

6.Learn foreign trade-related knowledge and improve work skills: take advantage of this time to improve your work skills, such as learning foreign languages ​​and foreign trade-related knowledge, developing customer skills, maintaining customer skills, etc.